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A new business competition is offering young high school entrepreneurs the chance to attend �鶹�� on a full-tuition scholarship.

The Norm Brodsky Idea/Business Concept Competition is making available a grand prize of a four-year, full-tuition scholarship to �鶹�� for a high school senior, as well as cash prizes and other incentives for high school sophomores and juniors.

“This competition will help students fulfill their dreams of attending college,” said Dr. Lee Zane, associate professor of entrepreneurship and coordinator of the competition. “We are thrilled Norm Brodsky is supporting the competition and greatly appreciate his generosity in providing a full scholarship to the winner of the senior division.”

Norm Brodsky ’64, the competition’s new sponsor, is a proud Rider alumnus and world-renowned entrepreneur who has launched eight successful businesses. He is also the author of the popular Street Smarts column in Inc. Magazine and the book The Knack: How Street Smart Entrepreneurs Learn How to Handle Whatever Comes Up.

Students can enter the competition by submitting a 400-word description of an idea or business concept at www.rider.edu/BrodskyCompetition

Entries should clearly identify the product or service, who or what is the typical customer for this product or service, why the customer will want this product or service, and describe how the product or service will be provided to the customer.

The competition is open to high school sophomores, juniors and seniors; however, it has two categories, each with its own set of prizes:

1. Seniors are eligible to compete for a four-year, full-tuition scholarship to �鶹�� and a trophy for their high school.
2. Sophomores and juniors are eligible to compete for $750, a trophy for their high school and automatic entrance to the finals when they are a senior.

The top five finalists in each category will be invited to present their business concept at Rider before a panel of judges on Jan. 17, 2018 in a live finale, followed by celebration banquet.

The Norm Brodsky Idea/Business Concept Competition is a new iteration of the fourth annual High School Business Concept Competition presented by the Center for Entrepreneurial Studies of Rider’s College of Business Administration. It is designed to recognize and promote exceptional entrepreneurial skill and creativity among high school students. 

“The competition has grown in its previous three years and we are looking forward to reaching more high school students this time, thanks to Norm’s incredible support,” said Dr. Ron Cook, director of the Center for Entrepreneurial Studies and associate dean of the College of Business. 

Rider’s business and accounting programs are accredited by AACSB International - the Association to Advance Collegiate Schools of Business. Dual accreditation in business management and accounting is held by only two percent of programs worldwide, reflecting the University’s commitment to excellence. 

The Center for Entrepreneurial Studies, which helps individuals discover and nurture their entrepreneurial potential for the creation of new ventures and the enhancement of their entrepreneurial spirit, also recognizes the generosity of the Gretalia Hospitality Group and ZieglerWorld for their support of the competition. 

Please visit www.rider.edu/BrodskyCompetition for more information and to enter the competition. 

Questions? Contact Dr. Lee Zane at lzane@rider.edu or 609-895-5468.